Car and Driver calls out J.D. Power IQS
Filed under: Car Buying, Technology, Ford, Design/Style

Ford has taken it on the chin from J.D. Power since the carmaker rolled out its new MyFord Touch system in the 2011 Explorer. Ford's ranking in the influential Initial Quality Survey dropped from fifth last year all the way down to 23rd, in large measure because of customer dissatisfaction with the new technology and its voice recognition interface, but also because of refinement complaints about the PowerShift dual-clutch transmission in the Fiesta. But unlike, say, the Houston Cougars, who plummeted in the Bowl Championship Series rankings after getting blown out in the Conference USA title game this weekend, Ford can make a pretty good case that it's getting jobbed.
The traditional definition of quality when it comes to new cars and trucks has been based on those vehicles being free of defects. But in the last few years, the tide has been turning, in large measure because J.D. Power is increasingly weighing customer complaints related to design and, in particular, new electronic technology. Car and Driver paints the complaints that have dogged Ford among the latter, suggesting that these are less valid quality metrics than something like a poorly assembled door panel.
The venerable buff book doesn't stop at defending Ford, however, cautioning against what it sees as a trend "toward the lowest-common-denominator solutions to reduce design 'problems.'" Citing examples like BMW moving its cruise control from a separate stalk to buttons on the steering wheel to appease whining customers and Porsche getting dinged on IQS for using brake pads that generate too much dust, C/D doesn't say it outright, but certainly implies that J.D. Power is no longer pushing automakers in the right direction.
Car and Driver calls out J.D. Power IQS originally appeared on Autoblog on Mon, 05 Dec 2011 13:31:00 EST. Please see our terms for use of feeds.
Permalink | Email this | Comments2011 J.D. Power Initial Quality report praises Lexus, Honda, pans Ford
Filed under: Car Buying, Plants/Manufacturing, Ford, Honda, Lexus

The calendar has kicked over to summer, and that means J.D. Power has just updated its Initial Quality report. The 2011 edition of the IQS is a bit surprising, mostly because the quality of new model launches has been trending upward since 2007 for the entire industry on average. The tune has changed for 2011, as J.D. Power notes the first quality decline in four years, though it notes that carryover models performed better than ever - it's the new models that are drawing complaints. It's not all bad news, though, as a few automakers have managed to stand out from the competition:
According to the study, which tracks buyer satisfaction after 90 days of ownership, Honda is a notable leader in quality, and its lineup shares seven awards for specific models. The Accord, Accord Crosstour, Civic, Element, Fit, Insight and Ridgeline all receive recognition from J.D. Power. Lexus isn't too far behind Honda, with four models getting the 2011 IQS thumbs up. Lexus also leads automakers in across-the-line quality, with Honda, Acura, Mercedes-Benz and Mazda chugging along right behind. Toyota showed strong signs of a comeback, motoring all the way from 21st place in 2010 back up to 7th place. Another item of note, is that Land Rover made a major leap in quality, and has reduced quality issues by 47 problem per every 100 vehicles.
According to JDP, the leading reasons noted for a drop in quality includes growing consumer dissatisfaction with engine/transmission issues and audio/navigation matters. Chief among those who were dinged by both factors is Ford, which drew black marks for its complex MyFordTouch/Sync technologies, along with its PowerShift dual clutch transmission behavior. The technology updates saw Ford plummet from 5th place overall (first among non-premium marques) to 23rd place out of 32 brands.
Read the full report by clicking past the jump.
Continue reading 2011 J.D. Power Initial Quality report praises Lexus, Honda, pans Ford
2011 J.D. Power Initial Quality report praises Lexus, Honda, pans Ford originally appeared on Autoblog on Fri, 24 Jun 2011 10:04:00 EST. Please see our terms for use of feeds.
Permalink | Email this | Comments
